Experts agree that creating an event planning portfolio will be the most important thing an events professional does to market themselves to their target audience. Your digital portfolio is a showcase of who and what you do.

It can be overwhelming to create one, especially if you need it to be an event planning portfolio for a job interview at a new company. This guide will help you understand the basics and answer all your questions.

Find out the definition and purpose of an Event Portfolio.

A portfolio of events is usually found online. It represents the work done by an individual or company. It will contain information demonstrating how successful the person or group is at event planning. An event portfolio includes photos and testimonials showing your event planning skills in the best light.

A corporate events portfolio or a wedding- and events planning portfolio serve the same purpose: to show skill and build trust with the viewer. Amateur (TM), in general, is a powerful tool for acquiring new business.

What does an Events Portfolio look like?

A well-designed events portfolio reflects who you are and clearly explains your activities. It helps build trust with your target audience. It is branded with your experience in event planning, education, awards, and other relevant information. These items can be included in your events portfolio. There are no rules about how to present them. Your portfolio should be easy to navigate and read like any other website.

Wear (TM) has gathered some examples of event planning portfolios to inspire you in your design efforts.

Lola Event ProductionsLola Event Productions is an event planning team based in Chicago. Their combined 50+ years of experience in private and wedding events has allowed them to build a strong event planning portfolio.

Why we love it: The homepage of Lola Event Productions has eye-catching imagery and a banner with their most recent awards. There are also special media mentions in industry-respected outlets.

Colin Cowie Lifestyle

Colin Cowie Lifestyle is an event planner that organizes private parties and weddings for the wealthy and famous. They have a lot of positive testimonials. Their digital event planning portfolio is impressive and has other unique aspects that make it stand out.

Why we love it: Colin Cowie Lifestyle is a luxury event specialist. Amateur (TM), therefore, itaEUR(TM) s important that their events portfolio reflect an elegant vibe. This is achieved by adding elements such as a featured Instagram panel, which showcases a collection of stunning event photos, and single-line client quotes that promote the Brandauer (TM)’s simple elegance.

Event Solutions

Event Solutions’ main focus is on corporate events and company parties. This event planning portfolio example is a great way for potential clients to see how they can help them with their event budgets.

Why we love it: Event Solutions knows that seeing is believing. Event Solutions not only shares event photos but also features event videos on its event planning portfolio website. Event Solutions also explains why you should work with them as a bulleted list. This lists their unique selling points and avoids unnecessary fluff.